Smutlife is a modern lifestyle brand for both men & women. Inspired by the gritty rawness of NYC and an array of urban sub-cultures, the Smutlife brand encapsulates a timeless yet rebellious attitude derived from the streets.
“I grew up in an era where skateboarding, graffiti and hip hop essentially began to influence everything in fashion. I believe that there will always been an appetite for something aggressive, sexy, and acceptably crass. And the Smutlife brand represents that to a T.”
The idea behind Smutlife is to always stay true and uninhibited in life. "Too many people try to fake the funk anymore. I've never been a fan of the bulls**t. I like to think I've stayed pretty true to my roots and believe that when it comes to living life you should try to have fun. Stay young and keep it real with yourself."
SMUTLIFE - One Hundred Percent Raw & Uncut.